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Anna and a Keyblade

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Character Study: Princess Anna of Arendelle
From: Frozen (2013)
Original Designer: Brittney Lee
Lead Animator: Becky Bresee
Created with: Photoshop CC 2015
Project Duration: 3 Hours


The Frozen Phenomenon.
There is no need to explain how successful Frozen became, but something that even Disney wasn’t expecting was what that success brought. Disney can play revisionist historians all they want, but they were not prepared for Frozen’s success, let alone the uncanny phenomenon that followed it. Across America through Europe, and even in the heart of China, Frozen popularity was an unstoppable tidal wave.

Merchandise shortages were the least of Disney’s problems, as Frozen “Fever” spread. There near riots at Disney Parks when the Frozen’s Face Characters debuted. Average wait time to meet Elsa and Anna in 2014 was six hours. In Disneyland Paris, the crowds where so bad safety for the Face Characters was questioned. Anna and Elsa had to be cloaked with hoods up obscuring their faces, they walked out of character and surrounded by security when moving from their pavilions to backstage, breaking the unbreakable rule of face characters, always being in character while in the public eye. From kids, to teenagers, to college students, to even harden Marines in Afghanistan Frozen took hold everywhere. Elsa and Anna, became popular baby names around the world in England, Russia, the old Eastern Bloc, and Japan. Not to mention the endless, endless YouTube Frozen related uploads. The Nation of Norway, was also swept up into the Phenomenon. The Norwegian Ambassador to the United States made Elsa and Anna Norwegian citizens. There embassies around the world had Frozen Screening parties. They temporarily listed Arendelle on a map on their governments homepage. Disney Cruise Lines added two ports of calls in Norway with record breaking tourism numbers in the nation’s history. 

Disney responded as any self-respecting media empire would, by acting like they planned the entire thing and franchising the hell out of it. In 2014 Disney aired an ABC Special called "The Story of Frozen – Making a Disney Animated Classic" Which seriously downplayed the chaos, the in fighting, the (Leaked) profanity laced emails between the senior production crew, and made the songwriters out as the heroes. It also announced the First of the Franchises, the Disney Short Frozen Fever. In 2015 they officially announced Frozen 2 and the Broadway adaptation of Frozen. In 2016 Disney announced the planning of a Christmas Special. However, the more I researched into the Production of Frozen, the more one must realize that unless you count absolute chaos, there was nothing concrete that built this movie into the success it became. With the rest of Disney’s productions since Frozen following the standard 4 year production track, Frozen 2 will not even begin production until after the release of Moana on November 23 2016. Disney is keeping one thing the same, Frozen 2 will only have at most a three year production time.  This would set for a possible 2019 release. The Broadway adaptation has as test release in Denver for Summer of 2017.  I think developing a Broadway production is one of the nine layers of hell so even if successful we will not see it on Broadway until 2018. The Christmas Special, has been given a 2017 release date, so we are still nearly two years out before we can find out if lightning can strike twice.
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1179x2000px 1.97 MB
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